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A Dressing Down For Levi's

A Dressing Down For Levi's

It was a tough week for Levi’s. On December 5, Greenpeace began a campaign to target the jeans maker as its latest target in a drive to “clean up the apparel supply chain.” On December 13, after being subject to a public report on the practices of its overseas contractors’, and being on the receiving end of a demonstration and negative advertising, Levi Strauss joined with Greenpeace in announcing that the San Francisco company will stop releasing any hazardous chemicals in its manufacturing processes by 2020, and be more transparent about toxicity in their suppliers’ plants. While emphasizing that Levi Strauss garments “are safe” — whew! — David Love, the company's chief supply chain officer, wrote that “we do agree with Greenpeace that the industry needs to take this seriously and think differently about how we use chemicals.” Calvin Klein, GAP and Victoria’s Secret are reportedly next up for special attention. READ MORE >

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