GRAPHIC DESIGN ENEWSLETTER / APRIL 23, 2009
IN THIS ISSUE:
We have a joke in our office that, pretty soon, we’ll be like an exhibit at Colonial Williamsburg — school kids will walk through the halls and get a lecture about the ancient art of magazine publishing, a lost craft like quilting, looming, blacksmithing and candlemaking. It’s not all that funny but, given the publishing economy, it’s hard to pay first class joke writers anymore. Seriously, though, I am more convinced than ever that ink-on-paper publishing has an enduring role to play in communications and design: our 46th Annual Print Survey, set for the June magazine, reasserts the classic power of print to touch people and to enhance any campaign; and a new study by Condé Nast and the well-regarded McPheters & Co. research company reports that full page four color magazine ads tower over internet ads in effectiveness and value on many levels. At GDUSA, our approach to this new era is to employ both print and online media in relevant ways to reach our audience. So far, so good. I am bemused that several industry magazines have recently given up the ghost including Step, Dynamic Graphics, Create, and Creativity. They’ll live online, I am told, and good luck with that. Which reminds me of another bit of dark office humor; in our small moments of triumph amidst the downturn, we pump our fists and repeat a mantra that amuses and affirms: “Last magazine standing.” Don’t bet against us and don't be booking any history tours for your kids just yet.
— Gordon Kaye
It’s Cold Outside
Dress(ing) For Success
Hot Off The Presses
Learn more about the revolutionary HP Z Workstation Family Click Here
Fashion from the ‘80s might be making a comeback in terms of ripped jeans and shoulder pads, but many job-hunting techniques from previous eras should be permanently retired. Following are five tactics that have passed their prime and their replacements:
1. Resumes. Out: Overly detailed resumes. In: Streamlined resumes that list relevant accomplishments.
2. Language. Out: Stilted language in application materials (e.g., “Please find my resume attached in response to the job posting ...”) In: More natural prose that provides a sense of your personality (e.g., “When I learned about the position, I was excited by the ...”)
3. Interviewing. Out: “Canned” responses to interview questions (e.g., “My weakness is that I work too hard ...”) In: Authentic responses that provide insight into your thought processes and how you can contribute to the company.
4. References. Out: A set reference list. In: A customized reference list for each opportunity.
5. Networking. Out: Networking occasionally. In: Networking constantly using tools such as LinkedIn, Facebook and Twitter, as well as in person.
The Creative Group is a specialized staffing service placing creative, advertising, marketing and web professionals on a project basis. Find more information at www.creativegroup.com
Women Owned Businesses
Seeing The Light
For a free and fun brochure
from Neenah Paper, featuring its Luxe Packaging Papers, visit...
Now Through April 26. San Francisco
CA. Museum of Craft+Design. San Francisco Graphic Design 2009, an exhibition presenting
leading edge work from the likes of Philippe Becker, Josh Chen, Barbara Vick,
Christopher Simmons, Cinthia Wen, and many more. Michael Osborne is the curator
and exhibition designer.
Now Through May 15. New
York NY. AIGA national Design Center. “Everybody Dance Now: 20 Years of Dancing
in Print” is a survey of the award-winning visual and performing arts magazines
Dance Ink and 2Wice. The exhibition features the magazines’ historic collaborations
with dancers, choreographers and photographers.
April 16. Chicago
IL. Picturehouse holds its fourth annual Chicago event, this year at the River East
Art Center. Graphic designers and stock agencies meet in a friendly and intimate
setting. New this year! A free lecture on Copyright/Copywrong in Image Licensing by
attorney and author Nancy Wolff. Picturehouse Chicago is free, but you must register
April 22. San Francisco
CA. Hotel Nikko. Brand strategists and designers will find FUSE: Design & Culture,
Brand Identity & Packaging Conference a useful forum to connect and discuss important
issues within the industry. This event is sponsored by AIGA.
April 23. Philadelphia PA.
Bresslergroup. Discuss sustainable design practices at the Philadelphia Designer’s
Accord Town Hall Meeting. This is a public socializing and networking evening which includes
short presentations focused on creating a positive environmental impact. This free event is
sponsored by AIGA.
April 27. Miami FL. Location
TBA. World Day of Design commemorates the vital role of design in the public arena. The
international holiday represents the creative spirit that underlies all facets of humanity
and it’s impact around the world. This event is sponsored by AIGA.
May 1. Warren NJ. Hundreds
of creative professionals are expected for the Art Directors Club of New Jersey, 46th Annual
Exhibition. Location: The Stone House at Stirling Ridge. Theme: In Search of Shining Stars.
May 1. Philadelphia PA. AIGA
Philadelphia honors 34 winners at the inaugural Philadelphia Design Awards (PDA) showcase. The
display from May 1 to May 30 at Always by Design (AXD) Gallery. Featured artists will be formally
recognized at an awards ceremony and reception on May 1. “These awards show that the
Philadelphia design community deserves a closer look,” says Michele Cooper of Cooper
Graphic Design, Chair of the PDAs.
May 1. Warren NJ. The Stone
House at Stirling Ridge. The Art Directors Club of New Jersey hosts the 46th Annual Awards
Exhibition. The event showcases the talents of creative professionals throughout New Jersey. The
evening includes a formal presentation of awards.
May 4-5. Seattle WA. An
Event Apart is a web design conference focusing on creating content, designing effective pages,
and dealing with browsers and web gadgets. The events are lead by Jeffrey Zeldman and partner
Eric Meyer. After Seattle, they go on the road to Boston, Chicago and San Francisco.
May 8. New York NY. Hammerstein
Ballroom. The Society of Publication Designers is hosting the annual SPD gala 44. A high fashioned
way to network and socialize as well as enjoy an evening of dancing and music.
May 14 Through May 17. Portland
OR. Hotel Lucia. The 2009 Annual Meeting and Exchange is not only an event featuring
distinguished speakers, but also a time for numerous small group and one-on-one engagements
with the leaders of other creative services firms. The topic of this year’s discussions
will be charting new territory in sustainability and environmental consciousness. Association
of Professional Design Firms will host this event.
May 17-19: New York NY: Surtex
2009 is set for the Javits Center in Manhattan. It is the only show dedicated to the sale and
licensing of original art and design in industries such as home and apparel textiles, gifts,
stationery, housewares and consumer products. Penny Sikalis is VP and Show Manager. Registration
online is now open.
May 15. Madison NJ. The
next InSource event — Practice Makes Perfect — is scheduled for Friday, May
15 at Fairleigh Dickinson University. Speakers will include Shel Perkins and Steve
Benfield, both on the topic of effectively managing creative services in today’s
May 17. New York NY. Who?
The Type Directors Club. Where? L Train from Seventh Avenue. Paul Shaw will lead a walk
through of the MTA Subway System. Stops at 14th Street, Broadway Junction and brief forays
in the Brooklyn of Williamsburg, Bushwick, Crown Heights and Bedford Stuyvesant.
May 17-May 19. Manhattan
NY. Javits Center. SURTEX is a trade show dedicated to the sale and licensing of art and
design, catering to a host of industries from gifts and stationery, to home and apparel
textile firms, to wall and floor coverings companies. It takes place adjacent to the Supply
Side show which brings together manufacturers, suppliers and decisionmakers from the social
stationery, giftware and graphic arts industries.
May 27-30. San Diego
CA. Society for Environmental Graphic Design announced the 2009 SEGD Conference + Expo.
“Blurring Lines, Crossing Borders, Ignoring Boundaries,” is the theme. Says
Amy Owen, 2009 conference chair, “Design is increasingly global, pan-disciplinary,
multimedia, and amorphous, defying all traditional boundaries.”
June 4. New York NY. The
ADC Gallery. The 88th Annual Awards Exhibition will feature Gold, Silver and Bronze winners
in 5 categories: Design, Advertising, Interactive, ADC Hybrid and ADC Design Sphere. After
June 26, it will embark on a global tour. Sponsored by the Art Directors Club.
June 9. Washington DC.
Marriott Wardman Park Hotel. The Green Media June Conferences from SustainCommWorld will
deliver experts in sustainable media, networking with sustainability leaders and advice
on the best green practices. There will be a seminar on reinventing print and digital media.
June 12. Baltimore MD. Towson
University. University & College Designers Association Workshops provide a focused,
themed program relating directly to designers and visual communicators. Workshop faculty
will share their thoughts on design, creativity, pitfalls and success, each presentation
will finish with ample time for an indepth Q & A session.
June 17-June 18. San
Francisco CA. The Stanford Court. “Re-Thinking...Design” is an opportunity for
designers to collaborate on the leadership role that design should take on facing the relevant
challenges of today’s design business, becoming a change agent, and creating emerging
opportunities to make an impact. This event will be hosted by the Design Management Institute.
June 24-June 27. Austin TX.
Austin Convention Center. The HOW Design Conference offers a substantive view of real-world
and current design projects and, as always, centers around career tips, creativity boosters,
and software instruction in a tough economy.
We have a fast-growing wait list for our magazine and enewsletters. If you have not renewed/updated your free subscription within the past 12 months, you are likely to stop receiving service in May, including our popular design annuals. We value your readership so, please, act today. If you run into questions or problems, email me directly so we can take care of them immediately at email@example.com.
American Web Design Awards,