Authenticity Not Lost In the Sauce
Boutique design studio Miloby Ideasystem designed the packaging and identity for the new Lucini Italia brand of gourmet tomato sauces and olive oils. The sauce jars feature a tall metal cap, a unique rounded shape and an ingredients list on the front of the label rather than the back. Says Miloby's Milana Kosovac, "Every part of the design needed to inherently communicate the same hand-made and cared-for quality that goes into the sauce itself." Miloby was founded in 2001 by Kosovac and Tobias Lundquist.
Want Busby Berkeley With That?
Shoolery Design choreographs an instore print, poster and display card campaign for Burger King to coincide with Crispin Porter + Bogusky TV spots promoting the chain's latest marketing concept, The Whopperettes. Graphics evoke the Busby Berkeley/Zeigfeld Follies dancers and their famous poses. Millions first saw the TV commercials during this year's Superbowl.
Graphic Therapy
Todd Smith, art director at the design and branding firm Expressivepush, created the primary and secondary packaging for Remergent Skin, a new brand of skin care products from AGI Dermatics that seek reverse skin damage and promote sustained skin health. The firm specializes in serving the beauty, fashion and cosmetics industries.
