ANNUAL COLOR FORECAST
Colour stimulates, motivates and creates excitement. At every level of the production and distribution chain, the strongest link is colour... In concert with [the] crescendo in global competition, the importance of colour increases in direct proportion. A decisive factor in design and marketing, colour is indeed the key which will unlock the gate to success in the 21st Century — the century of colour.
— International Colour Authority, "The Importance of Colour"
Special thanks this year go to the Color Association of the United States, the Color Marketing Group, the Pantone Color Institute, JDK, the International Color Consortium and many others for their editorial contributions.
THIS SPECIAL REPORT IS SPONSORED BY AGFA
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