National Envelope
FSC In A Box
To emphasize it's commitment to the environment, National Envelope put together a leafy green sample box of envelopes from FSC-certified grades. They are in stock for immediate shipment, although the company can also custom manufacture FSC certified envelopes and even, in certain cases, print the logo on each envelope. Mills whose grades are represented include Domtar, Finch, Fox River, Mohawk, Monadnock, Neenah, Smart and Strathmore. Contact: www.nationalenvelope.com
International Paper
The Thrill of Springhill
International Paper, a leader in the forest products industry for more than 100 years, shows printers and designers the high-flying versatility of its Springhill papers with its latest promotion, The Thrill of Springhill. With its barnstorming theme, the promotion reminds customers of the wide selection of weights, sizes and distinctive colors Springhill offers, as well as the wind-in-your-face speed of its availability. International Paper has the perfect Springhill paper for the job, whether it's printing a flyer, brochure or heavy-duty, point-of-purchase display. International Paper guarantees quick turnaround on special-makes, so customers can fly through their routines with ease. International Paper is committed to environmental, economic and social sustainability and has a long-standing policy of using no wood from endangered forests. Contact: www.ippaper.com
CTI Paper
Saving Creativity
There is no greater tragedy than when an artists outlives his or her creativity, as CTI Paper USA's whimsical, new promotional piece boldly illustrates. With all-too-familiar tales of stubborn clients, unreasonable budgets and tapped-out creative minds, Our deepest sympathies for the death of your creativity features fun "case studies" that demonstrate real-world creative applications to everyday problems. The booklet follows five fictional designers and art directors whose creativity meets an untimely demise — but in the end is saved by CTI's awe-inspiring papers. "Doodle page" montages accompany each narrative to offer a glimpse into the artists' descent in a truly dramatic fashion. Actual samples of the projects described are bound into the book, demonstrating creative solutions that can be applied to real jobs and real clients. The entire piece showcases how different production techniques are effectively applied to ASPIRE Petallics and Currency metallic papers and Glama Natural translucent papers. The exclusive promotion was produced in collaboration with Chicago's At Last! Marketing and printed by Chicago's Classic Color. Contact: www.thepapermill.com or 800.284.7273
mPress
The Right Impression
Whether engraved or offset, and whatever the stock, a business card from mPress Graphics always makes the right impression. Now the company wants to prove it. Design shops are encouraged to request a sampler of four fetching cards to see what mPress can do. The card of Gilman Hanson, president of Hanson Associates, delivers offset match red, an embossed square and engraved black on Mohawk Superfine cover stock. Gerard Esposito of the accounting firm Esposito + Emr is nicely promoted by engraved PMS 874 and PMS 8402 on Crane paper. A. Nother from Anomaly gets two hits of match red PMS 7535 and varnish over PMS 7535 on Neenah Environment. Finally, DC Design's Audrey French chooses Carnival Hopsack treated with Offset PMS 5395 and debossed. Call mPress to receive a copy of the sampler. Contact: 212.398.1500
NewPage
The Stirring Sterling
A Sterling Business is the latest reference tool from the papermaker NewPage. The book illustrates how one special coated line — Sterling Ultra — can be used to achieve brand consistency across an entire print campaign. Via striking visuals, it also demonstrates the versatility, consistency and efficiency of Sterling Ultra under various printing processes. A Sterling Business is divided into six sections. "Tools" examines the performance of Sterling Ultra products through four-color imaging of the same image — once with spot gloss varnish, once with spot dull varnish and once without varnish. Another section, "Applications," showcases various Sterling Ultra combinations to demonstrate the paper's achievement of brand consistency across envelopes, postcards, direct mail responses and more. Visit NewPage's website to request a complimentary copy of A Sterling Business. Contact: www.thetrueyou.com