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Style Icons Share GQ's Fiftieth
To mark its 50th anniversary this month, GQ selected a fraternity of ten style icons from its archives and featured them on the October issues split-run covers. Everyone you'd expect, from Sean Connery and Paul Newman to Tom Brady and Johnny Depp, makes an appearance. Creative credits go to Design Director Fred Woodard, Deputy Art Director Thomas Alberty, Director of Photography Dora Somosi and Photo Researcher Melissa Goldstein.
Seducing The Buyer
Hong Kong cult director Wong Kar-Wai coupled with DDB Amsterdam and the production firm Anonymous Content to create this visually stunning short film for television maker Philips Aurea. Entitled "Seduction by Light," the sexy, futuristic spy thriller follows up-and coming French actress Amelie Duare's secret agent character as she completes a mission to bring down the enemy from the inside. Along the way, the innovative technologies of the new Philips Aurea television model are subtly promoted.
Icing On The Cake
Minneapolis design agency HartungKemp partnered with chocolatier and dessert maker Diane Healy, also of Minneapolis, to name and create an identity system for Healy's business, Sweet. Stefan Hartung, CD for HartungKemp, comments, "The name and identity needed to feel sophisticated like Diane's products, yet be playful, because chocolate is fun. Diane's products sell themselves. We just wanted to put icing on the cake." Creative credits go to Hartung and Designer Devon Adrian.
Coke Glasses Reflect Optimism
Dominic Pangborn, president and CEO of Pangborn Design of Detroit, was tapped to create limited-edition glasses for Coca-Cola as part of the "On Ice — Ritzenhoff for Coca-Cola" program. Pangborn's design is a personal interpretation of the refreshing and optimistic values of the world's foremost brand. "My design captures the essence of the brand and how you feel when you experience it — refreshed, invigorated and inspired," says Pangborn.