FEATURE | ANNUAL COLOR FORECAST
Color is among the most powerful ways to communicate messages about products,
services, causes and ideas. And color forecasts are where theory and practice come
together. Color choice is influenced by social, political and economic events —
as you will see nature and the environment are lightning rods this year — but the
process is so multivaried and evolutionary that no one explanation even begins to fit.
A special thanks to Pantone for helping us develop this year's report.
Brian Collins turns Al Gore's climate change logo upside down; And Partners constructs
condominium identity; Goodby Silverstein sprints to Superfad; and many others
SEEN AND NOTED
Quilt covered in iconic brands; Shine Advertising offers a taste of the Big Apple;
Breckenridge Brewery uncaps new label design.
Alex Do does Seattle's WONGDOODY; Ann Rich celebrates quarter century at
Directions; Roadside magazine founder parks at art270; Andrew Barolomeo
rejoins Janet Ogdis; and many others.