Register now for a free webinar on August 9 hosted by Monotype that explores how IBM improved brand consistency and brand engagement.
Our 53rd Annual Print Design Survey sponsored by Verso Corporation and its papers for designers and printers.
Despite its forward-thinking reputation, advertising agencies are surprisingly unprogressive when it comes to gender diversity: only 3% of creative directors are women. The 3% Conference, founded by advertising executive Kat Gordon, builds the business case for more female creative leadership in advertising. Launched in September of 2012, the conference has since exploded into a movement […]
GDUSA’s 54 year old flagship competition is open everyone in the community from design firms to ad agencies to inhouse departments to freelancers to students.
The Goldstein Group contemporizes the iconic Chock full o’Nuts® brand with a stronger brew designator and new flavor system.
TFI Envision, which has worked with Unilever for over 40 years, has helped develop a new product variant for Fruttare.
The estate of Prince collaborated with the Pantone Color Institute to create a distinctive new purple shade to honor Prince’s memory.
A 6x 9 inch folio accompanies and protects a unique USPS Forever Stamp that commemorates the August 21, 2017 total eclipse of the sun.
Brand Union has reimagined a new visual identity for healthcare giant Aetna, which is transitioning from health insurance provider to a full-scale, consumer-focused health partner.
C&G Partners, whose specialty is design for culture, has transformed biomedical imagery into modern art to help brand and elevate The Rockefeller University’s profile.
Feeling pressure at work? Here are a few tips for creatives from The Creative Group on how to deal with it.
Simon Thorneycroft of Perspective: Branding repositioned Tahoe Trail Bar as more than a snack but rather “fuel for the journey.”
TFI Envision, Inc. wraps entire package in farm imagery to signal the organic nature of a new offering from Brummel & Brown.
Ad agency founder Jim Copacino has some strong opinions and sage advice for graduates seeking their first job in advertising.
Stocksy United, an artist-owned platform co-op that provides premium photos and videos, signed its first content distribution agreement with Adobe.
Classic strengths balanced by serious challenges characterize the state of print design in an age of digital and social media.
Our 2017 survey was sent to a random selection of 10,000 GDUSA print magazine and e-subscribers, and generated 1,016 responses.
We asked about the explosive growth of social media as a marketing vehicle, and how it effects the value or utility of print design and media.
Jason Fox began his teaching career as a part-time professor in 2000 while working as a creative manager and illustrator in the dental industry.
The son of a painter and a special-education teacher, Eric grew up on the edge of lovely Baltimore MD.
James Goggin is a graphic designer and educator from London via Sydney, Stockholm, Copenhagen, Auckland, Arnhem, and Chicago.
The pros and cons of a graphic design degree and the importance of continuing learning in a fast-paced industry.
A better workflow helps marketing and creative teams be better together, says this seasoned inMotionNow executive.
The recent refresh of the CLASSIC® Papers portfolio was more than a year in the making. Neenah Brand Manager Kathy Kemps and design partner Pum Lefebure of Design Army provide answers about this ambitious undertaking.