Surveys
26th annual
stock visual survey
sponsored by iStockphoto
Among this year's ten survey takeaways: this generation of designers now embrace stock as an affirmative good rather than a necessary evil. At the same time, not all is copacetic: concerns about diversity, exclusivity and originality linger. We invite you to read the full report to better understand what graphic designers are thinking, saying, planning and doing with regard to stock elements and stock providers.
print is getting smarter
and 11 other things i learned
from our annual survey
by Gordon Kaye
sponsored by VERSO AND
MODERN POSTCARD
GDUSA has been conducting a print design reader survey for 49
years, 20 of them on my watch.
Given the media times in which we live, I found the results
and comments generated by the 2012 survey intriguing. In
compiling the responses and comments, here are a dozen things
I learned about what designers are thinking, saying and
planning which you may find useful.
type reader survey
sponsored by Veer
For those who value type and respect its communicative power, there is good news in the results of our 2010 Type Survey for Designers.
First, more than nine-in-ten graphic design professionals have purchasing influence over type in their firms, agencies or departments. Second, the leading reason designers choose a typeface is its ability to communicate a message of the project or client for which it is purchased. Third, creatives have a deeply-rooted sense of type's importance in graphic communications and send a ringing message that type still matters in a most transcendent way. And, fourth, our readers reject the cheap and easy fix of “free” fonts, affirming the adage that quality matters and “you get what you pay for.”